SolidNature to debut first apparel collection in collaboration with luxury cashmere brand Harden
The stoneware brand is set to dive into the fashion world this autumn by launching a new collaboration with Harden creating patterned cashmere garments reminiscent of their famous onyxes
13 luglio 2023
Los Angeles, 18 July 2023 - In September 2023 the natural stone brand SolidNature is set to launch its first foray into the fashion world with a collection of refined cashmere jumpers and cardigans in collaboration with LA based luxury fashion brand Harden.
Harden is a cashmere-based brand that imports Loro Piana yarn and knits into Los Angeles. Specialising in fine cashmere knits, Harden founder Hale Hines used his personal love for cashmere as a driver to develop his own brand. Launching in 2015, Harden develops beautifully crafted Loro Piana cashmere hoodies, sweaters, cardigans and other knitwear products which extend the wearer's personality and are designed to last a lifetime. The refined textures blend well with jolly patterns, stretching the meaning of classic wardrobe staples.
With this collection SolidNature trailblazes the way for interdisciplinary collaborations as the first natural stone purveyor to plunge into the fashion market consolidating the brand’s forward-thinking vision. Working with global impact but always keeping sight of local relevance, SolidNature is ahead of the future of natural stone. Creating high-quality products with lasting significance, eternal appeal, and head-turning designs, SolidNature continues to reinvent the usage of raw materials, this time by drawing a parallel between two opposing natural materials like stone and cashmere.
Together, Harden and SolidNature explore a new territory where their two high-end worlds meet. They make the allure of natural stone translate into an optical illusion, where Harden’s dyeing technique encounters the variegated textures of SolidNature’s materials.
“I have always been intrigued by the potential outcome of a collaboration between two luxury lifestyle brands operating in completely different fields. Fashion has always been an interest of mine and when I was introduced to Hale Hines I felt an instant synergy. Although our end product couldn’t be more different, Harden’s attention to detail and extreme quality mirrored our own. I see a lot of fashion houses venturing into the design world but I am yet to see a substantial push in the opposite direction. I am excited to challenge our boundaries and open new doors of creativity in the hopes that this will lead to many more interesting, unexpected and forward thinking collaborations.” David Mahyari, CEO of SolidNature
NOTES TO THE EDITORS
ABOUT HARDEN
Made in LA and specializing in the finest Italian cashmere from Loro Piana, Harden infuses classic knitwear with innovative processes and a celebration of color.
Harden is a timeless collection, where luxury and comfort meet west coast style. Designed for the contemporary individual who demands only the finest in quality; one who applauds our limited series runs as an extension of their own individuality; a free spirit who wanders but is never lost; who travels but isn’t a tourist.
Swirls of color, whimsical patterns, and refined textures coalesce in the purest of cashmere that is delicate, yet durable.
www.harden-us.com